Stories
Unravelling: featuring’s approach to tackling clothes waste
As a staggering 92 million tonnes of clothing waste is produced annually, we prioritise utilizing digital tools and keeping up with sustainable advancements in the fashion industry to leave a positive impact on the environment.
To further advance our digital sustainability initiatives, we developed a four-streams to minimise our contribution to landfill waste: material virtualisation, digital pattern development, 3D style creation, and product sales and marketing.
Academia Program (2024 Edition) by featuring Digi-hub Dhaka in collaboration with Browzwear
Building on the success of last year’s first academia program ‘Ready to become a 3D champion?” the featuring and Browzwear teams collaborate again on a new academia program in 2024. This year we partner in Bangladesh with BGMEA’s University of Fashion and Technology (BUFT).
Experience the advantages of 3D knit technology with CREATE DESIGN by KM.ON
The collaboration between featuring and KM. ON has resulted in improved simulation of 3D styles and the creation of accurate physical samples. The adoption of 3D technology has also allowed for the reduction of physical samples in pricing negotiations and the use of digital showrooms for style review and approval.
featuring: Digi-hub Wrapped
In 2023, a global team consisting of a digi-hub based in Dhaka, Bangladesh, and Dongguan, China, together with a head office in Hong Kong, organised several events and training sessions to promote digital transformation among a diverse range of industries. Now is the moment to gather and highlight the significant events taking place inside our prominent team in 2023. We are eagerly anticipating the expansion of digital development and solutions in 2024.
AI in the Fashion Industry and Beta Test Participation
Now Everyone is talking about AI these days.
AI (Artificial Intelligence) is a broad word that encompasses a variety of technologies. Intelligent behaviour technology ranges from simple algorithms to sort data to complex systems that can simulate human-like thought processes.
Ecoshot’s Case Study ‘How AI Brought featuring LIMITED’s Vision to Life in Days’
The featuring team has been using Ecoshot’s generative-AI techniques from Metail’s AI Imagery product since 2020. Despite facing challenges in AI production timing and poses, Ecoshot’s Generative AI enabled quick and quality-driven model production. featuring LIMTED met deadlines, created digital models that matched fit avatars, and eliminated manual adjustments. The experiment demonstrated the effectiveness of AI over traditional methods and the quality of AI-generated models, showcasing the future of digital fashion presentation.
Oi Dhaka Became A Design Studio
The Oi Ernsting’s family team in Dhaka and featuring’s digi hub transformed the Oi Dhaka 7th floor into a pop-up Design Studio for an Ernsting’s family visit in September 2023 to showcase not only the market’s creativity but also Oi’s digital approach to product development combined with a new showroom concept.
Oi Sustainability Week: Sustainable Supply Chains Benefit from Digital Product Development by featuring LTD
The implementation of digital product development contributes to sustainable supply chains. It reduces the amount of waste generated, increases efficiency, and reduces the need for transportation. Additionally, digital product development allows for better tracking of products, which helps to ensure that resources are used in a responsible and sustainable way.
featuring LTD received the FAL, Fitting Agreement License Bonprix from Oi Global QA
featuring LTD completed the FAL (Fitting Agreement License) certification exam in August and was granted the FAL, Fitting Agreement License, with a satisfying score of 98/100. What exactly is a FAL, and why did Featuring LTD apply for one?